September 19th 2017: Alison free online course - Certificate in Google Analytics

The Certificate course in Google Analytics will demonstrate the fundamental features and reporting tools found in this application. Google Analytics  is one of the most popular tools used for analysing web traffic data. Whether you manage or own a small blog, or run a major international commercial website, understanding how this free tool works can be a source of great possibilities.

Google Analytics gives access to an abundance of data. Users can see where their site visitors are coming from, what content is popular and whether the website is generating relevant traffic.

This course will be of great interest to anyone running a website and wishing to understand the dynamics of online marketing. The course will be useful to professionals in business and marketing, as well as to the casual learner. Understanding website traffic statistics is important in every business today and understanding this tool well, will make you a more competitive employee or entrepreneur. Learners can start the course for free today by clicking here

This free Diploma course will be of great interest to business professionals, marketers and those who want to learn about how marketing can be approached in the wider business environment.

John Murray, Head of Business Development at Alison said, “Google Analytics is a very important tool every website owner should take advantage of. It lets you keep track of the overall performance of your site and obtain some very useful information about your audience. The Alison certificate course in Google Analytics is a useful overview of this wonderful tool.”

You can see the course here.