Diploma in Sales Management - Revised
This free online sales course will teach you effective sales management skills and techniques for a successful career.
Description
This course will begin by giving you an overview of how selling and sales influences our daily lives. You will learn the characteristics of a brand and will be guided through the differences between sales and marketing. You will then learn what it takes to be successful in sales as well as to define the different types of selling channels and selling environments. You will learn the concept of adaptive selling, explore business ethics and ethical behaviour in sales, and identify the elements of effective business communication.
Next, you will study the seven steps of the selling process. You will receive guidance on prospecting, be shown how to identify sales needs and opportunities, and learn how to set SMART pre-call objectives. The course will also cover first impressions, the importance of a strong approach, and how to make contact with your prospect. You will learn how to prepare for an effective sales presentation. Finally, you will learn how to handle the different types of objections as well as how entrepreneurs sell themselves and their business ideas.
As sales plays such a major role in our everyday life and economy, a career in sales will always be in demand. This Diploma in Sales Management course will be of great interest to learners who are thinking about starting a career in the sales sector. It will also be useful to professionals already working in sales who want to bring their skill set to the next level. Check out the course today, and in a few short hours you'll have learned valuable selling skills and boosted your career.
Modules
Success in Sales
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Success in Sales - Learning Outcomes
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The Power of Selling
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The Power of Your Personal Brand
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Selling: Economy and Company
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Success in Sales - Lesson Summary
Choose Your Path
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Choose Your Path - Learning Outcomes
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Sales Characteristics
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Sales Channels and Environments
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Resume and Cover Letter
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Choose Your Path - Lesson Summary
Relationship Selling
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Relationship Selling - Learning Outcomes
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Building Relationships
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Adaptive Selling
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Networking - The Job Market
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Relationship Selling - Lesson Summary
Business Ethics
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Business Ethics - Learning outcomes
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Principles and Ethics in Selling
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Ethical Behavior in Sales
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Policies, Practices and Cultures
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Business Ethics - Lesson Summary
Power of Effective Communication
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Power of Effective Communication - Learning Outcomes
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Effective Communication
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Behavior and Etiquette
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Informational Interviews
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Power of Effective Communication - Lesson Summary
Understanding the Customer
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Understanding the Customer - Learning Outcomes
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Consumer Behavior
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The Buying Process
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Your Personal FAB
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Understanding the Customer - Lesson Summary
Diploma in Sales Management - First Assessment
Identify your Customers
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Identify your Customers - Learning Outcomes
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Understanding Prospects
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Prospecting Resources
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Successful Selling
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Identify your Customers - Lesson summary
The Power of Preparation
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The Power of Preparation - Learning Outcomes
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Researching Your Prospect
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Solving, Not Selling
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SMART Preparation
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The Power of Preparation - Lesson Summary
The Sales Approach
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The Sales Approach - Learning Outcomes
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First Impressions
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Initiate the Relationship
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Choosing The Best Approach
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The Sales Approach - Lesson Summary
The Sales Presentation
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Sales Presentation - Learning Outcomes
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Preparation - Key to Success
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Making Your Presentation Work
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SPIN Selling
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Sales Presentation - Lesson Summary
Handling Objections
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Handling Objections - Learning Outcomes
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Objections are Opportunities
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Types of Objections
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Objections in a Job Interview
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Handling Objections - Lesson Summary
Entrepreneurial Selling
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Entrepreneurial Selling - Learning Outcomes
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Entrepreneurship
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Selling Yourself and Your Idea
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Managing Yourself
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Entrepreneurial Selling - Lesson Summary
Diploma in Sales Management - Second Assessment
Course assessment
Learning Outcomes
At the end of this diploma course, you will be able to:
- Explain the role of selling in everyday life and in the economy.
- List the characteristics of a brand.
- Identify the differences between sales and marketing.
- Explain the characteristics required to be successful in sales.
- Different the different types of selling channels and environments.
- Explain the concept of adaptive selling.
Certification
All Alison courses are free to study. To successfully complete a course you must score 80% or higher in each course assessments. Upon successful completion of a course, you can choose to make your achievement formal by purchasing an official Alison Diploma or Certificate.
Having an official Alison document is a great way to celebrate and share your success. It is:
- Ideal to include with CVs, job applications and portfolios
- A way to show your ability to learn and achieve high results