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Module 1: Esprit d'entreprise

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Départ et Team Building

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1
Stone Soup Script

Introduction

What are the ingredients that turn an aspiring entrepreneur into a successful founder?

An entrepreneur-founder is a person who starts a new business, enterprise or venture, and
who takes responsibility for driving the growth.

In this interactive e-learning course, you will learn about the characteristics of successful
founders. This course can give you the knowledge you need to kick-start your own ideas,
whether it be in business, in charity, or in life in general.

Use the navigation buttons to move through the course. You can also turn the audio on or off
by clicking these buttons.

Bill Liao, successful entrepreneur-founder and author of ‘Stone Soup – The Secret Recipe for
Making Something from Nothing’ is your guide as you learn about how to make your dream a
reality.

This course consists of 26 short lessons, each one dedicated to making things happen; from
the importance of self-belief to the ability to truly listen to yourself and to those around you.
Each feature falls into one or more categories. As you journey through this course, you will
develop an overall appreciation of what makes a successful venture, and you will obtain a
recipe to make things happen for yourself!



1.
STARTING AND TEAM-BUILDING

ONE GENEROUS PORTION OF BELIEF


We start out with One Generous Potion of Belief. When asked about the most important thing when starting a new venture, Bill's answer is always the same: belief and enthusiasm. Click the video to see more.



Enthusiasm is vital for the budding entrepreneur. It comes when you believe strongly enough in
something. This belief can often be triggered by a passion, sometimes one you never knew you
had.

How can you share this belief with others who can help you?

You need to be able to build a narrative about what you want to do and where you are going.
You need to become a storyteller!

Remember, the more people that see the light in your eyes, the more likely it is that real
success will follow.

All active entrepreneurs believe passionately in what they do. Certain entrepreneurs are
inspired by a particular idea they believe in. Others are excited by the opportunity to make
things happen, and to make others believe. These are called serial entrepreneurs.

Successful entrepreneurs are surrounded by a team of believers. Furthermore, they sell to
customers who also believe. This is especially true of social entrepreneurs – those motivated
by effecting social change.

If you cannot be enthused about your idea, how can you expect other people to be?

True enthusiasm infused with passion is the basis of any great work.



2.
STARTING AND TEAM-BUILDING

ONE OR MORE ENTHUSIASTIC CATALYSTS

You need help!
You can’t do this on your own! Everybody gets more done with a team – especially an
entrepreneur.

In any type of organisation, the best resource you can have is your team of people. You want
people who make things happen. A catalyst recognises the merit in the idea, and makes things
happen to help turn that idea into reality.

Click the icon to see a short video about catalysts.


Catalysts

Every entrepreneur needs one or more catalysts to help translate the inspiration into coordinated
action.

A catalyst helps maintain sanity in a crazy environment by keeping the emotional pitch in
balance. This is pretty vital, as all startup companies are a bit crazy!

Catalysts are characterised by:
• Attitude and people skills
• Getting things done
• Bringing others into the fold

They are important because they are action oriented. As we will see, when working on great
problems, making a start is half the battle. Catalysts are simply more likely to do things.

Ensure that (a) they believe in what you are doing and (b) you get along with them.

Mavens and Connectors

Variety is important too:
apart from catalysts, there are mavens and connectors. To learn about mavens and
connectors, click to explore.

Connectors know everyone in an area / Mavens know everything about a particular thing.


3.
STARTING AND TEAM-BUILDING

A CLEAR CONTEXT, COMMUNICATED WELL

There is no point speaking ancient Greek unless your target audience is ancient Greek
scholars. If a message is worth communicating, it is worth communicating clearly, without
confusing people with long words and esoteric concepts or jargon. Good ideas are at their
strongest when they can be expressed in ways that people can understand, get into, and begin
to live.

What is a context? This is your emotional climate – a framework for setting expectations. For
example, talking passionately about your idea creates an emotional context that tends to
inspire.

This is where your storytelling comes in. You need to able to communicate your idea or plan
clearly and succinctly. This story should mean something to all the team, something that they
relate to and live.

Context is all important for true growth to occur, especially in learning contexts.

Your catalysts are likely your first followers: they should be honoured by you as equals. They
will also help you ground your context in actions that work.


4.
STARTING AND TEAM-BUILDING

TESTING FOR BAD EGGS SO THAT YOU CAN LEAVE THEM OUT

Earlier, we spoke about catalysts, and indeed about mavens and connectors. To keep your
enterprise operating smoothly, you need to remove the anti-catalysts.

These are the people who drag others down and destroy morale and productivity. They are
often difficult to spot initially. However, there are signs to look out for, including:
1. No real, measurable productivity
2. Dip in the morale of those around them
3. Gossip – they love to gossip!

When starting any new enterprise, one of the key chores is finding out which components are
key to its success and which should be taken out. Remember: more ingredients do not
necessarily result in better soup.

Know what and who your organisation needs, and what and who it doesn’t! Once you have
made up your mind about somebody, do not hesitate!


5.
STARTING AND TEAM-BUILDING

A HEAPING SPOONFUL OF EMOTION AND TRUST

If you read business texts from the 1950s you will see the oft-repeated line that business is all
about the bottom line.

Truthfully, however, businesses and other organisations are all about emotion.

An entrepreneur needs to know how to:
• Use emotion
• Make people trust them


Entrepreneurs should of course also be Trustworthy!

Conversely, you need to know when to trust others enough to disclose your emotions to them.

If this doesn’t seem possible, there’s something wrong, and you should reconsider confiding.

End of Starting & Team-building

This section covered entrepreneurial belief, the value of catalysts, and the importance of setting an appropriate context for your new venture. It also covered controlling your team and building trust.

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