Lack of media means lack of exposure(visibility of codes), therefore the word doesn't get out and people don't realise the benefits, enjoyment or possible satisfaction to be gained,in terms of health and fitness.

How does sport and the media and general promote involvement in physical activity?

Promoting involvment in physical activity: sport and the media in general:- Sport and the media in general:- Media present the sports worldwide and in detail There is a close relation in sports and media Media can show difference in

How does media involved in promotion of physical activities?