Alison's New App is now available on iOS and Android! Download Now
Upon successful completion of this module you should be able to:
Explain the objectives of case analysis.
Discuss the benefits of case analysis.
Describe the process of developing a case study.
Identify multiple key financial ratios.
Evaluate a real life case study in terms of case methods.
Discuss marketing systems.
Explain a company's market environment.
Describe the marketing decision process.
Discuss what contributes to consumer buyer behaviour.
Join our community of 40 million+ learners, upskill with CPD UK accredited courses, explore career development tools and psychometrics - all for free.