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E-Commerce Web Strategy

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E-Commerce Web Strategy
  • Description
  • Outcome
  • Certification
  • With the growing popularity of e-commerce in today’s world, organizations must learn strategies to attract and retain online customers to their webpage. They must also tailor their websites to adapt to their customer’s needs.

    This free online course introduces the learner to various strategies used by firms and organizations to attract and retain customers to their e-commerce, the different types of attractors and attractiveness factors associated with attractors. This course will be of great interest to business professionals, as well as any learner wanting to expand their knowledge and understanding of effective web strategies with e-commerce.

  • Having completed this course the learner will be able to:
    - Describe the reasons for attracting and retaining visitors;
    - Explain the term “attractor”;
    - Outline the different ways attractors can sustain attractiveness;
    - Describe the different factors of attractiveness.

  • All Alison courses are free to study. To successfully complete a course you must score 80% or higher in each course assessments. Upon successful completion of a course, you can choose to make your achievement formal by purchasing an official Alison Diploma, Certificate or PDF.

    Having an official Alison document is a great way to celebrate and share your success. It is:

    • Ideal to include with CVs, job applications and portfolios
    • A way to show your ability to learn and achieve high results

Modules List( 3 )