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Building an Online Business


Building an Online Business
Building an Online Business

Learn more about getting your business online.


Join 16,690 other students.
4 273

Course Description

Building an effective online presence is critical for growing your business as it gives your company access to thousands or millions of local, national or international customers who are searching, interacting, sharing and shopping online. In this course you will learn why you must get your business up and running on the Web using e-commerce sites, review sites and social networks. You will also learn that having a Website which is easy to navigate, is informative, and has a good domain name, the right design template and memorable Web copy will help your business stand out from the competition. The course discusses why it is important to have a presence on the mobile Web and how to attract your target audience using tools like Google AdWords. This course will be of great interest to all business owners who are thinking of setting up a Website for their business but are uncertain of how to go about doing it. It will also be beneficial to any company or organisation that wants their existing Website to be more effective at attracting potential customers.

Certification

To qualify for your official ALISON Diploma, Certificate or PDF you must study and complete all modules and score 80% or more in each of the course assessments. A link to your Diploma certificate will then appear under the My Certificates heading of your My Account page.

Learning Outcomes

Learning outcomes - How the internet will help your business to attract customers and encourage growth; - Creating effective design; - Getting your website found on Google search; - Getting your website to show up in a local search; - How a mobile website is important; - Learn about Google Analytics;


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Module Title
Module 1: Getting Your Business Online
Module 2: Getting Your Business Online Assessment

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Course Rating (By Learners): 4 stars based on 273 reviews
Course Title: Building an Online Business
Course #: 465
Course Publisher: Google
Course Category: 1
Content Origin:
Course Description: Building an effective online presence is critical for growing your business as it gives your company access to thousands or millions of local, national or international customers who are searching, interacting, sharing and shopping online. In this course you will learn why you must get your business up and running on the Web using e-commerce sites, review sites and social networks. You will also learn that having a Website which is easy to navigate, is informative, and has a good domain name, the right design template and memorable Web copy will help your business stand out from the competition. The course discusses why it is important to have a presence on the mobile Web and how to attract your target audience using tools like Google AdWords. This course will be of great interest to all business owners who are thinking of setting up a Website for their business but are uncertain of how to go about doing it. It will also be beneficial to any company or organisation that wants their existing Website to be more effective at attracting potential customers.
License: Not for download or distribution.
Release Date: 03 December 2012
Content  
Course Duration (Avg Learner): 1-2 Hours
Video/Audio: High
Audio Only: High
Animation: None
Assessments: Yes
Education Level
Age appropriateness: 18+ Years
Minimum Grade/Class Level:
Validation: Level 5
ALISON Testing: Yes
Certification Availability
PDF Download: Yes
Parchment: Yes
Framed Certification: Yes

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  • Mimi Laurilla
    Mimi Laurilla Australia Good introduction on getting business online. Quick modules and easy to digest. 2015-06-24 05:06:58
  • Charan kumar Namindla
    Charan kumar Namindla India The information was crisp and clear. 2015-06-22 11:06:08
  • Natalia Lopes
    Natalia Lopes Switzerland A good way to clarify and encourage a business online! Thank you! 2015-06-21 10:06:04
  • Haruna Muhammad
    Haruna Muhammad Nigeria The course "Building an Online Business" is a very educative course. It provides business owner with all the necessary information and criteria for operating your business online where it can be patronized by lots of potential customers from all over the world if well done. It teaches the basics of how to own a website for your business, how to create and design a good looking and customer friendly web site, how to best manage your business website and also how to promote and advertise the website. it also gave insight on how your website can be found on google. I can confidently say that this course it essentially recommendable for any business owner willing to put up his/her business online. It is a good starting point and I really enjoyed it. Thanks to Alison. 2015-06-18 18:06:43
  • Tracy Gonsalves
    Tracy Gonsalves Pakistan It was a helpful and educational course. 2015-06-18 17:06:15
  • Manisha Mishra
    Manisha Mishra [[]] It is a comprehensive, short, logical and informative course. The practical tips are helpful. The length of the videos is manageable. Good effort. Please keep the good work on! 2015-06-12 12:06:30
  • Rebecca Goldie
    Rebecca Goldie United States of America Some useful information, but mostly for the rookie. 2015-06-10 03:06:06
  • JOSEFINA IDUATE
    JOSEFINA IDUATE United States of America Informative and clear course that I can recommend it to others. 2015-06-05 16:06:47
  • JOSEFINA IDUATE
    JOSEFINA IDUATE United States of America Great course! 2015-06-05 16:06:11
  • JOSEFINA IDUATE
    JOSEFINA IDUATE United States of America Good! 2015-06-05 16:06:52
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