Building a Professional Brand on LinkedIn

Name: Building a Professional Brand on LinkedIn
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Learn effective strategies for building a strong brand on LinkedIn in this free online professional networking course.

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Learning Outcomes

In this free course, you will learn how to:

State the importance of LinkedIn as a social site for networking and professional branding
Outline the ten LinkedIn engagement rules
Explain the application of Dale Carnegie’s principles in professional branding via LinkedIn
Analyze the 90/10 rule for LinkedIn engagement
Discuss eight strategies for branding via LinkedIn
Identify the real-world application of LinkedIn in branding and measure your branding success

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