{"id":4747,"date":"2023-02-16T06:06:17","date_gmt":"2023-02-16T06:06:17","guid":{"rendered":"https:\/\/blog.alison.com\/?p=4747"},"modified":"2025-08-22T11:10:46","modified_gmt":"2025-08-22T10:10:46","slug":"tools-every-affiliate-marketer-should-use","status":"publish","type":"post","link":"https:\/\/alison.com\/blog\/tools-every-affiliate-marketer-should-use","title":{"rendered":"Tools Every Affiliate Marketer Should Use"},"content":{"rendered":"

Make money without a fixed work schedule? Millions of people are reaping the rewards of being an affiliate marketer. Affiliate programmes are one of the top ways you can earn a second passive income stream from anywhere in the world. If you\u2019ve just started your journey as an affiliate marketer in 2023 or are looking for ways to increase your revenue, you\u2019ve come to the right place. However, before the additional income starts flowing, you need to learn the skills, techniques, and tools of the trade. Here are a few tools every affiliate marketer should use to be a successful and sustainable affiliate.<\/span><\/p>\n

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Affiliate Marketing Tools<\/b><\/h2>\n

When you have the right affiliate marketing tools, you can collect relevant information, track your income and visitors, build high-ranking websites and landing pages, and more.<\/span><\/p>\n

1. Canva<\/a><\/p>\n

Canva is your easy-to-use graphic design and publishing tool. Not every affiliate has design skills or the budget to pay a freelance designer for posts, so this comes in handy for affiliates and content creators. Content with images and videos gets more views than simple posts with just text. With Canva, you can design beautiful posters, thumbnails, social media images, presentations, eBooks, infographics and more, making your posts attractive to your audience and giving them a wider reach.<\/span><\/p>\n

2. Tiny PNG<\/a><\/p>\n

Size matters. Especially when it comes to photos that take forever to load. Visitors to your page will quickly log out and search elsewhere. That\u2019s a potential customer you\u2019ve lost simply because of a slow site. Tiny PNG compresses your large PNG and image files without compromising photo quality. This helps you use less data and frees up more space to save more photos on your device.<\/span><\/p>\n

3. BuzzSumo<\/a><\/p>\n

Buzzsumo is a handy research and monitoring tool for affiliate marketers. This tool helps you research content across the internet and provides useful metrics that every affiliate needs. It\u2019s great because you can use it across different social media platforms, including Reddit, Twitter, and Pinterest. Furthermore, you can use their content discovery tool to help you search for fresh content ideas and stay ahead of the rest.<\/span><\/p>\n

4. Grammarly<\/a><\/p>\n

Grammarly is your go-to writing and editing tool for error-free copy. Like the name suggests, this tool checks your grammar, punctuation, spelling, and other common copy mistakes we make. It can also pick up words spelt correctly but used in the wrong context. This is great for multilingual affiliates who want to reach an English-speaking audience, but it\u2019s not their first language.<\/span><\/p>\n

5. SEMRush<\/a><\/p>\n

SEMRush is a digital marketing tool that gives you insight into what your competitors (other affiliates) are doing with their campaigns. It allows you to discover patterns and trends to help you modify your content and promotions. Although it comes at a price, it also helps you generate leads and provides essential SEO metrics as well as backlink and site audits.<\/span><\/p>\n

6. AnyTrack<\/a><\/p>\n

AnyTrack is another conversion tracking tool that\u2019s popular among affiliates. It works with Google Ads, Facebook Ads, Bing Ads, and SEO campaigns and utilises Google Analytics and Facebook Pixel to track your conversions and sync them. You can use this tool regardless of the affiliate network or programme you are on.<\/span><\/p>\n

7. Yoast SEO<\/strong><\/p>\n

Yoast SEO (Search Engine Optimisation) is one of the most popular SEO plugins for your WordPress blog. It\u2019s best used for on-page optimisation and therefore, ensuring your blog is search engine friendly and your website ranks high on search engines globally. Your SEO ranking is coded green, orange and red, which guides you on how SEO-friendly your content is and suggests changes to improve your content.<\/span><\/p>\n

8. Buffer<\/a><\/p>\n

We love social media. It\u2019s endless hours of fun, engagement, and interactions with your friends and followers until it\u2019s not. Affiliate marketers who have multiple accounts across platforms may start to lose the fun of social media when it begins to feel like work. This happens when you\u2019re juggling content, schedules, post formats and more. Buffer takes this stress away and collates your different accounts in one place, making it easier to manage and saving you time. Here, you can create and schedule posts across your platforms and leave them to go live when you go out and do what you do best.<\/span><\/p>\n

9.\u00a0VEED AI Image Generator<\/a><\/p>\n

This tool lets users transform text prompts into polished visuals – like social media graphics, marketing materials, or concept art – in just seconds. You can describe your vision, choose a visual style and aspect ratio, and instantly generate images that can be downloaded or turned into video content using VEED\u2019s built\u2011in editing features.<\/p>\n

What To Look For in an Affiliate Marketing Tool<\/h2>\n

This list isn\u2019t exhaustive, as there are many different tools to choose from. Each tool comes with its pros and cons and serves a specific function in affiliate marketing. But certain things are must-haves in the tools you choose to work with:<\/span><\/p>\n