By Rahul R. – Increasing your online presence can help your personal and professional development in so many ways. From getting noticed, to keeping up with industry news and discussions, having a strong online presence can boost not only your knowledge but also your opportunities in life. But the internet is just massive. Where should you go, and why should you go there? Here’s a quick list of tips to answer precisely those questions, and get you started on the right social media platforms.

1. Facebook

If you’re not on Facebook, you would have at least heard of it. It is one of the giant social media platforms, with more than 2 billion users. Facebook has some cool features you can use to enhance your online presence, including Facebook Marketplace, Facebook Ads, and Corporate and Business Pages. On Facebook, you can easily access everyday learning, get and share news, and just be heard by millions of people. Take advantage of it to boost your knowledge and showcase your expertise!


2. Twitter

Every day is a busy day on Twitter. You can use it to blog in real-time, get news updates, and socialise with industry experts, journalists, and influencers around the world. Start joining these conversations, and display your knowledge while building your personal brand.


3. Instagram  

This is the ultimate platform for sharing real-time photos and videos. It has better engagement levels than any other social platform, and influencers there generate huge income by promoting different brands. This is a great way to boost your career. For example if you want to enter photography or graphic design you can post your material here to a massive audience.


4. LinkedIn

Anyone who needs to make connections to advance their careers should be on LinkedIn. You can use this site to get involved in group conversations within your industry, completely fill out your professional profile (including your Alison qualifications, it’s time to show off all that hard work), and to make sure your full CV is available online at all times.


5.  Snapchat

This is a mobile-based instant messaging app. It capitalises on rich experiences that are highly visual, and is a go-to place for news where publishers, correspondents, and journalists publish visually appealing stories. You can make the best use of this platform by subscribing to your industry-specific news and media companies. If you stay up-to-date, then you can talk the talk with the best!


6. YouTube

Everyone goes to Youtube to watch or share video content online. It’s the second largest search engine after Google, and you can make use of it by creating videos that share your knowledge, build your personal brand, and gain you followers.


7. Pinterest  

There is so much to learn and share on Pinterest. As a visual site based mostly on photo-sharing and bookmarking, it’s a really easy way to find ideas for your arts and crafts, DIY, or home improvement projects. By posting your ideas and sharing your knowledge here, you can position yourself as a subject matter expert in no time.


8. Periscope

This is a great place to establish yourself as a video blogger. Every time you broadcast a video, people will get an instant notification about it so they can see and comment on it. The live element of Periscope is really engaging, as it allows you to learn more about your audience and get instant feedback, for instance through a live Q&A.

So, with all these great options, there’s no reason to hold back. You know where to go, now go there! Start building your online presence today!

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