PR / Guerrilla Marketing Specialist (Home-based)
   

PR / Guerrilla Marketing Specialist (Home-based) back to Carers
Role Responsibilities:

To generate marketing and press leads for ALISON via the promotion of articles, press releases, white papers and bespoke online marketing campaigns.

The position can be home-based from any location worldwide once the candidate has the necessary experience and capability. The role will involve coordinating on a daily basis with the Head of Marketing Programmes at ALISON, and frequently with the ALISON CEO.

Primary Duties:

  • Marketing/PR ideas creation
  • Research and drafting of articles and press releases
  • Implementation of marketing campaigns though online communication tools
  • Editorial coverage of marketing blogs and forums

You will be an important member of the ALISON online/digital media organization possessing the following skills and attributes:

  • Journalistic talent and awareness
  • Drive for results in terms of article adoption and follow-up
  • Minimum of six years professional experience
  • High-level of motivation
  • Strong communication skills
  • An interest in bettering society by making all education freely accessible online

Previous experience of a new high-growth/rapidly-expanding business environment will be an advantage as will experience in online publishing or e-learning.

Salary:

Negotiable depending upon experience.

Application Process:

To apply, please send your c.v. or résumé and a covering note explaining why you are the right person for this position to: careers@alison.com. Your cover letter should indicate that you have reviewed our website and courses, and that you have an understanding of the type of organization we are and what we are trying to achieve. Please include the position applied for in the subject field of your e-mail. Thank you.

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Company Background


ALISON (www.alison.com) is a global leader in the provision of free-to-access interactive training courseware for basic skills with over 250,000 registered learners in more than 200 countries and territories. Training provided includes IT Desktop Application training, Touch Typing, English Language, Health and Safety, Health Literacy, Financial Literacy and Psychometric tests. ALISON is a for-profit social enterprise with a mission to enable anyone, anywhere, to educate themselves for free via high-quality interactive multimedia courseware on any subject. ALISON is on track to achieve one million registered learners by the end of 2009 with a goal of achieving ten million learner registrations by the end of 2010. ALISON has recently agreed a number of significant partnerships which will enable it to achieve its registration targets. This business has a solid team, exceptional technology, and increasingly strong brand recognition.

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