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Google Applications for Business


Google Applications for Business

Google Applications for Business

Use Google applications to improve business productivity.


Students: 1,635
Course Description

Google enterprise products make businesses and their users more productive by combining the ease of use of Google's consumer products with the features, security and support that a company or organization requires. This course will outline four features of Google’s enterprise products that are aimed at reducing costs and improving employee efficiency and productivity; Google Analytics, Google AdSense, Google Apps and Google Docs.
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Google Analytics gives you access to an abundance of data. You can see where your visitors are coming from, what content is popular and are your goals being converted. Google AdSense is a program run by Google that allows publishers of websites to serve automatic text, image, video, and rich media adverts that are targeted to site content and audience. Google Apps offers powerful messaging and collaboration apps that meet business-critical needs, they are completely integrated online, which means you can access them from many different computers in many different areas. Google Docs is a free, Web-based office suite and data storage service offered by Google. It is a collection of applications that make it easier to produce the kinds of files commonly used in corporate environments: documents, spreadsheets and presentations. This course will be of great interest to all business professionals who want a greater understanding and knowledge of what Google applications have to offer business, and to all learners who would like to learn more about the power and versatility of various Google applications.

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Certification

To qualify for your official ALISON Diploma, Certificate or PDF you must study and complete all modules and score 80% or more in each of the course assessments. A link to your Diploma certificate will then appear under the My Certificates heading of your My Account page.

Learning Outcomes

Upon completion of this course you should be able to: - Why you should link your AdWords account with a Google Analytics account; - Use Google analytics to see how well your paid keywords perform in terms of conversion rates, revenue and ROI;
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- See which high traffic keywords bring high value visits and therefore budget accordingly in Adwords; - Maximise the advertiser pool that might be interested in advertising on your site; - Use Adsense to review the performance of the ads on your site; - Customize your ad preferences to suit your needs; - Understand Google AdSense policies; - Be familiar with Google Marketplace; - Understand the security and data protection services offered by Google Apps; - Competently use Google Documents, Google Spreadsheets, Google Forms and Google Presentations; - Understand how to send and retrieve documents, spreadsheets, forms and presentations online; - Be able to edit a document that someone else has produced in real time. - Use Google Docs from a computer or android (smart phone);
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Module Title
Module 1: Google Analytics
Module 2: Google AdSense
Module 3: Google Apps
Module 4: Google Docs
Module 5: Google Applications for Business Assessment

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Background  
Course Rating (By Learners)
Course Title Google Applications for Business
Course # 384
Course Publisher Google
Course Category 9
Content Origin
Course Description  Google enterprise products make businesses and their users more productive by combining the ease of use of Google's consumer products with the features, security and support that a company or organization requires. This course will outline four features of Google’s enterprise products that are aimed at reducing costs and improving employee efficiency and productivity; Google Analytics, Google AdSense, Google Apps and Google Docs. Google Analytics gives you access to an abundance of data. You can see where your visitors are coming from, what content is popular and are your goals being converted. Google AdSense is a program run by Google that allows publishers of websites to serve automatic text, image, video, and rich media adverts that are targeted to site content and audience. Google Apps offers powerful messaging and collaboration apps that meet business-critical needs, they are completely integrated online, which means you can access them from many different computers in many different areas. Google Docs is a free, Web-based office suite and data storage service offered by Google. It is a collection of applications that make it easier to produce the kinds of files commonly used in corporate environments: documents, spreadsheets and presentations. This course will be of great interest to all business professionals who want a greater understanding and knowledge of what Google applications have to offer business, and to all learners who would like to learn more about the power and versatility of various Google applications.
License 
Release Date 23 March 2012
   
Content  
Course Duration (Avg Learner) 3-4 Hours
Video/Audio High
Audio Only None
Animation None
Assessments Yes
 
Education Level
Age appropriateness 16+ Years
Minimum Grade/Class Level Higher High Secondary School
 
Validation Level 5
ALISON Testing Yes
Certification Availability
PDF Download Yes
Parchment Yes
Framed Certification Yes
   
Merchandise Availability
Marketing Information
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Course Forum  View

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  • mahenthirarasa krishnakumar Sri Lanka it is useful for me 2014-09-02 13:09:45
  • Halah Hamdi Egypt it was great 2014-05-01 15:05:36
  • Mohammad Afrough United Kingdom Course Module: Module 1: Google Analytics
    Course Topic: Linking AdWords to Analytics
    Comment: Is not connecting for some reasons 2012-06-05 22:06:43
  • Amr Estakizy Egypt Course Module: Module 1: Google Analytics
    Course Topic: Linking AdWords to Analytics
    Comment: don't u have any arabic translation for these vedios ? 2012-04-27 04:04:32
  • Karen Aguirre United States of America Course Module: Module 3: Google Apps
    Course Topic: Motorola Mobile Device Team
    Comment: Not sure why I needed to watch all these companies talk about Google Apps! The 2nd half of the module 3 seemed more like a huge sales pitch for google apps! No learning value!!! 2012-03-28 05:03:47
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Free, Online Google Applications for Business Course.