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Preparing for the Google Analytics Individual Qualification Test


Preparing for the Google Analytics Individual Qualification Test

Preparing for the Google Analytics Individual Qualification Test

Prepare for the Google Analytics Individual Qulaification (IQ) test.


Students: 1,320
Course Description

Google Analytics is a free software application available from Google that helps run websites more effectively and efficiently. It shows how visitors find and use websites so that informed website design and content decisions can be made.
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It can improve website performance to convert more site visitors into customers, track the performance of keywords, banner ads and other marketing campaigns, and track metrics such as revenue, average order value and e-commerce conversion rates. This free online course will help with training for the Google Analytics Individual Qualification test. The course covers topics such as installing the Google Analytics tracking code, analysing traffic sources, implementing campaign tracking and AdWords integration, e-commerce tracking, internal site searching and other topics. This course will be of great interest to learners who are preparing for the Google Analytics Individual Qualification test, and to IT professionals and business professionals who are interested in using the power of Google Analytics to greatly improve the efficiency and effectiveness of websites.

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Certification

To qualify for your official ALISON Diploma, Certificate or PDF you must study and complete all modules and score 80% or more in each of the course assessments. A link to your Diploma certificate will then appear under the My Certificates heading of your My Account page.

Learning Outcomes

Learning outcomes: - How to install the Google Analytics Tracking code; - How to navigate around the Google Analytics interface; - How to implement campaign tracking and integrate AdWords; - How to analyze revenue metrics and custom reporting; - How to implement internal site search and event tracking;


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Module Title
Module 1: Google Analytics Individual Qualification Test
Module 2: Preparing for the Google Analytics Individual Qualification Assessment

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Background  
Course Rating (By Learners)
Course Title Preparing for the Google Analytics Individual Qualification Test
Course # 411
Course Publisher Google
Course Category 1
Content Origin
Course Description  Google Analytics is a free software application available from Google that helps run websites more effectively and efficiently. It shows how visitors find and use websites so that informed website design and content decisions can be made. It can improve website performance to convert more site visitors into customers, track the performance of keywords, banner ads and other marketing campaigns, and track metrics such as revenue, average order value and e-commerce conversion rates. This free online course will help with training for the Google Analytics Individual Qualification test. The course covers topics such as installing the Google Analytics tracking code, analysing traffic sources, implementing campaign tracking and AdWords integration, e-commerce tracking, internal site searching and other topics. This course will be of great interest to learners who are preparing for the Google Analytics Individual Qualification test, and to IT professionals and business professionals who are interested in using the power of Google Analytics to greatly improve the efficiency and effectiveness of websites.
License 
Release Date 08 November 2012
   
Content  
Course Duration (Avg Learner) 1-2 Hours
Video/Audio High
Audio Only High
Animation None
Assessments Yes
 
Education Level
Age appropriateness 18+ Years
Minimum Grade/Class Level Higher High Secondary School
 
Validation Level 5
ALISON Testing Yes
Certification Availability
PDF Download Yes
Parchment Yes
Framed Certification Yes
   
Merchandise Availability
Marketing Information
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Course Forum  View

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  • Mohamed Omar Egypt its well done 2014-03-31 08:03:47
  • Cindy Montague South Africa Course Module: Module 1: Google Analytics Individual Qualification Test
    Course Topic: Introduction to Google Analytics
    Comment: done i 2012-05-16 15:05:44
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Free, Online Preparing for the Google Analytics Individual Qualification Test Course.