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Building an Online Business


Building an Online Business

Building an Online Business

Learn more about getting your business online.


Students: 13,421
Course Description

Building an effective online presence is critical for growing your business as it gives your company access to thousands or millions of local, national or international customers who are searching, interacting, sharing and shopping online. In this course you will learn why you must get your business up and running on the Web using e-commerce sites, review sites and social networks.
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You will also learn that having a Website which is easy to navigate, is informative, and has a good domain name, the right design template and memorable Web copy will help your business stand out from the competition. The course discusses why it is important to have a presence on the mobile Web and how to attract your target audience using tools like Google AdWords. This course will be of great interest to all business owners who are thinking of setting up a Website for their business but are uncertain of how to go about doing it. It will also be beneficial to any company or organisation that wants their existing Website to be more effective at attracting potential customers.

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Certification

To qualify for your official ALISON Diploma, Certificate or PDF you must study and complete all modules and score 80% or more in each of the course assessments. A link to your Diploma certificate will then appear under the My Certificates heading of your My Account page.

Learning Outcomes

Learning outcomes - How the internet will help your business to attract customers and encourage growth; - Creating effective design; - Getting your website found on Google search;
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- Getting your website to show up in a local search; - How a mobile website is important; - Learn about Google Analytics;
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Module Title
Module 1: Getting Your Business Online
Module 2: Getting Your Business Online Assessment

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Background  
Course Rating (By Learners)
Course Title Building an Online Business
Course # 465
Course Publisher Google
Course Category 1
Content Origin
Course Description  Building an effective online presence is critical for growing your business as it gives your company access to thousands or millions of local, national or international customers who are searching, interacting, sharing and shopping online. In this course you will learn why you must get your business up and running on the Web using e-commerce sites, review sites and social networks. You will also learn that having a Website which is easy to navigate, is informative, and has a good domain name, the right design template and memorable Web copy will help your business stand out from the competition. The course discusses why it is important to have a presence on the mobile Web and how to attract your target audience using tools like Google AdWords. This course will be of great interest to all business owners who are thinking of setting up a Website for their business but are uncertain of how to go about doing it. It will also be beneficial to any company or organisation that wants their existing Website to be more effective at attracting potential customers.
License 
Release Date 03 December 2012
   
Content  
Course Duration (Avg Learner) 1-2 Hours
Video/Audio High
Audio Only High
Animation None
Assessments Yes
 
Education Level
Age appropriateness 18+ Years
Minimum Grade/Class Level Post-Secondary
 
Validation Level 5
ALISON Testing Yes
Certification Availability
PDF Download Yes
Parchment Yes
Framed Certification Yes
   
Merchandise Availability
Marketing Information
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Course Forum  View

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  • Frank Mwafulirwa Zambia After the course, it has turned out to be easier to build an online business than I initially imagined. Thank you Alison! 2015-02-25 20:02:25
  • Lateshia McDonald United States of America This is a great learning tool for someone who wants to start an online company 2015-02-24 20:02:10
  • Laszlo Szabo Hungary Quick and Fun way to learn! :) Nice course and experience 2015-02-23 22:02:58
  • LUZ ALVAREZ United States of America Very useful information 2015-02-20 22:02:29
  • Cesar Vasquez United States of America Quick and easy 2015-02-20 01:02:16
  • Paul Anning Spain A very good course explaining how to get your business online. Although I knew much already, I did learn quite a few new things which I know will help me in the future. A course definitely worth doing. 2015-02-19 10:02:28
  • Hasan Mahmud Bangladesh Nice course .. But it could be better if you could show practically 2015-02-17 10:02:02
  • Alexis Himmons United States of America Great 2015-02-11 20:02:39
  • Evelyn Beal United States of America I understood and enjoy the session, I'm looking forward to completing lots more. Thank you, Evelyn Beal 2015-02-11 19:02:18
  • Mehrab Al Islam Bangladesh Very easy to understand and informative. 2015-02-11 17:02:23
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Free, Online Building an Online Business Course.