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Building an Online Business


Building an Online Business

Building an Online Business

Learn more about getting your business online.


Students: 14,223
Course Description

Building an effective online presence is critical for growing your business as it gives your company access to thousands or millions of local, national or international customers who are searching, interacting, sharing and shopping online. In this course you will learn why you must get your business up and running on the Web using e-commerce sites, review sites and social networks.
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You will also learn that having a Website which is easy to navigate, is informative, and has a good domain name, the right design template and memorable Web copy will help your business stand out from the competition. The course discusses why it is important to have a presence on the mobile Web and how to attract your target audience using tools like Google AdWords. This course will be of great interest to all business owners who are thinking of setting up a Website for their business but are uncertain of how to go about doing it. It will also be beneficial to any company or organisation that wants their existing Website to be more effective at attracting potential customers.

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Certification

To qualify for your official ALISON Diploma, Certificate or PDF you must study and complete all modules and score 80% or more in each of the course assessments. A link to your Diploma certificate will then appear under the My Certificates heading of your My Account page.

Learning Outcomes

Learning outcomes - How the internet will help your business to attract customers and encourage growth; - Creating effective design; - Getting your website found on Google search;
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- Getting your website to show up in a local search; - How a mobile website is important; - Learn about Google Analytics;
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Module Title
Module 1: Getting Your Business Online
Module 2: Getting Your Business Online Assessment

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Background  
Course Rating (By Learners)
Course Title Building an Online Business
Course # 465
Course Publisher Google
Course Category 1
Content Origin
Course Description  Building an effective online presence is critical for growing your business as it gives your company access to thousands or millions of local, national or international customers who are searching, interacting, sharing and shopping online. In this course you will learn why you must get your business up and running on the Web using e-commerce sites, review sites and social networks. You will also learn that having a Website which is easy to navigate, is informative, and has a good domain name, the right design template and memorable Web copy will help your business stand out from the competition. The course discusses why it is important to have a presence on the mobile Web and how to attract your target audience using tools like Google AdWords. This course will be of great interest to all business owners who are thinking of setting up a Website for their business but are uncertain of how to go about doing it. It will also be beneficial to any company or organisation that wants their existing Website to be more effective at attracting potential customers.
License 
Release Date 03 December 2012
   
Content  
Course Duration (Avg Learner) 1-2 Hours
Video/Audio High
Audio Only High
Animation None
Assessments Yes
 
Education Level
Age appropriateness 18+ Years
Minimum Grade/Class Level Post-Secondary
 
Validation Level 5
ALISON Testing Yes
Certification Availability
PDF Download Yes
Parchment Yes
Framed Certification Yes
   
Merchandise Availability
Marketing Information
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Course Forum  View

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  • Nsembo Kelven Udoh Nigeria Great course really. I enjoyed the video tutorials, even though I couldn't hear some things she was saying. Guess 'cos I'm not American. But all in all, it was great!!! 2015-03-31 07:03:29
  • Helene Lafleur Canada Very interesting content 2015-03-30 13:03:17
  • Steve de Vera Philippines Thanks you for this informative information about the online business. It's very helpful like me on planning may business in the near future. 2015-03-26 23:03:58
  • Niven Stanley South Africa This course was really helpful in so many ways. I now know how to go about setting up my company website. Thanks Alison 2015-03-25 08:03:11
  • Kartik Bhandari India Fantastic experience. 2015-03-22 17:03:12
  • Swapnil Sapkal India Awesome course to start your business online covers all the basic and pro things cheers! 2015-03-21 15:03:26
  • Ho Wei Kian Singapore Great lessons. At least I learned something from them. 2015-03-20 23:03:37
  • Allan khisa Kenya Thanks a lot because now am very well equipped to build my own on line business. 2015-03-20 20:03:54
  • Arno van Huyssteen South Africa I think the course could possibly contain more detail. Its very high level. 2015-03-19 12:03:23
  • Bashi Mompati Botswana This is a great course that has opened my eyes about a lot of things that I just took for granted. It has shown me the inner workings of the web. 2015-03-17 13:03:30
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