Diploma in Web Business Development and Marketing
ID: 329 | Video: High | Audio: None | Animation: None
Equivalent to FETAC: Level 5 | Equivalent to QCF (UK): Level 3
Gain a good knowledge of website design and successfully publish your website
Having a business presence on the Internet has become a necessity in today’s world. This free online diploma course from ALISON will guide learners through the initial steps of setting up an online business, from choosing a web hosting account for your site through registering your domain name. The course will then explore some of the essential tools in building your site, including HTML, Cascading Style Sheets (CSS), and Adobe Dreamweaver. Also covered are affiliate and e-mail marketing, as well as the use of social media such as Facebook to help build your business. The Diploma in Web Business Development and Marketing is ideal for anyone who always wanted to set up a Web business but felt they lacked the skills, or for those with a desire to further their understanding of how online businesses work.
Upon completion of this course you will be able to create a website. You will understand web design concepts such as domain name, hosting, nameservers and web editors. You will gain a good knowledge of images, text and the colour aspects of a website. You will know how to publish your website. You will understand HTML, Cascading Style Sheets, Dreamweaver and how to index your website successfully. You will learn of different ways to make money from your website. You will know how to use autoresponders to automatically answer emails for you. You will be able to create confirmation emails and messages in AWeber. This course will introduce you to affiliate marketing and show you how to increase traffic to your website.