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Diploma in Social Media Marketing


Diploma in Social Media Marketing

Diploma in Social Media Marketing

Learn all about the web, files and affiliate marketing for increasing traffic


Students: 37,352
Course Description

Social media marketing is of increasing importance to most businesses and organisations. This free online course from ALISON covers the concepts and application of social media marketing and will equip you with the skills to plan and implement a successful social media marketing strategy.
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Course topics include the use of email marketing, affiliate marketing, using social media tools such as Twitter, podcasting and blogging, and how to use Facebook to create a fan page and increase traffic to your business page.


It will be of interest to people who wish to learn more about this subject or to advance their career prospects in the social media marketing arena.


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Certification

To qualify for your official ALISON Diploma, Certificate or PDF you must study and complete all modules and score 80% or more in each of the course assessments. A link to your Diploma certificate will then appear under the My Certificates heading of your My Account page.

Learning Outcomes

Upon completion of this course you will understand images, file sizes, how the web works and downloading files to a website. You will know how to use autoresponders to automatically answer emails.
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You will be able to create confirmation emails, upload a thank you page, download pages and create your first message in AWebar. You will gain a good knowledge of affiliate marketing and different methods that can help increase website traffic.
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Manage a Group of Learners

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Module Title
Module 1: Introduction to Web sites
Module 2: Introduction to autoresponders and eBooks
Module 3: Using autoresponders to build a list
Module 4: Affiliate marketing and increasing Web site traffic
Email and Affiliate Marketing Assessment
Module 5: Introduction to Social Media Marketing
Module 6: How to use Twitter
Module 7 Part 1: Audacity for Recording Podcasts
Module 7 Part 2: Podomatic - Publish Your Podcasts to the Web
Module 8: WordPress - Blogging on the Web
Social Media Tools Assessment
Module 9: Facebook - Create your Personal Profile
Module 10: Facebook - Creating your LIKE page
Module 11: Facebook - Increasing traffic to LIKE pages
Marketing with Facebook Assessment
Final Assessment

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Background  
Course Rating (By Learners)
Course Title Diploma in Social Media Marketing
Course # 318
Course Publisher Advance Learning
Course Category 25
Content Origin
Course Description 

Social media marketing is of increasing importance to most businesses and organisations. This free online course from ALISON covers the concepts and application of social media marketing and will equip you with the skills to plan and implement a successful social media marketing strategy.


Course topics include the use of email marketing, affiliate marketing, using social media tools such as Twitter, podcasting and blogging, and how to use Facebook to create a fan page and increase traffic to your business page.


It will be of interest to people who wish to learn more about this subject or to advance their career prospects in the social media marketing arena.

License 
Release Date 19 April 2013
   
Content  
Course Duration (Avg Learner) 15-20 Hours
Video/Audio High
Audio Only High
Animation None
Assessments Yes
 
Education Level
Age appropriateness 18+ Years
Minimum Grade/Class Level Higher High Secondary School
 
Validation Level 5
ALISON Testing Yes
Certification Availability
PDF Download No
Parchment Yes
Framed Certification Yes
   
Merchandise Availability Yes
Marketing Information
Case Study We are currently seeking case studies for this course. Click here to Submit One
Course Advisor
Course Forum  View

Study for Free at Your Own Pace! Start This Course

  • Samy Atrous Tunisia Very rich and polyvalent course. 2014-12-05 14:12:04
  • Lorraine Mc Guinness Ireland This course is rather outdated for the likes of Facebook and Twitter. The navigation panes have changed since this course was released. However, the modules about setting up your own online business are interesting and worth looking at if you consider going into the online environment. I would say though that the online environment has changed dramatically to the point that competition has increased, which makes it difficult to branch out into this industry and succeed. 2014-11-26 11:11:39
  • Stephanie Davis United States of America I learned a lot in this course. The section for the Podcast needs to be updated with the current version. 2014-11-22 18:11:46
  • sardarwali Gul Other It's really great. 2014-11-12 16:11:04
  • Eric G Wilson Nigeria Hi Alison, Yours is one of the best online courses i have ever seen online. The contents and the modules are perfectly designed to meet the requirements of all what it takes to succeed online. Thank you so much for your good work. Best regards. Bernard. 2014-10-23 17:10:55
  • KHALID ALI United States of America Wonderful course. I've learned alot. Thank you very much. 2014-10-19 17:10:01
  • Amy Millar Ireland Chris Farrell's modules are the best part of this course... I'd love if he has more updated versions for facebook etc as the settings are quite different now, but I found his videos very informative and easy to follow! 2014-10-18 16:10:49
  • Esho Ebenezer Nigeria This course is interesting! 2014-10-06 05:10:27
  • Oke Monsurat Nigeria Interesting. 2014-09-30 17:09:01
  • Sibusiso Shabangu South Africa Very important for my position as a manager at Quizick Entertainment and promotions. 2014-09-25 16:09:31
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Free, Online Diploma in Social Media Marketing Course.