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Developing a Business Model for a Digital Media Company


Developing a Business Model for a Digital Media Company

Developing a Business Model for a Digital Media Company

Learn about developing a business model related to the digital media industry.


Students: 1,809
Course Description

Developing a successful business model is something that takes skill and considerable business acumen and cannot be achieved overnight. Entrepreneurs have to take into account resources, onsite expertise, and importantly, drive and diligence of both management and employees.
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In this free online business course, you will get an insight into the business model used in SlideShare, a digital media company based in Silicon Valley. Jonathan Boutelle and Rashmi Sinha from SlideShare discuss the learning curve that was needed in order for them to implement their strategies and achieve their goals so that their business model became a success. They also discuss how they managed the business growth process as well as the execution of their tasks. You will learn from these successful entrepreneurs about their experiences, what they learned about creating their business model, and how they dealt with the steep learning curve presented to them. This course will be of great interest to business professionals and budding entrepreneurs looking for advice and guidance on the strategies and goals needed to create a successful business.

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Certification

To qualify for your official ALISON Diploma, Certificate or PDF you must study and complete all modules and score 80% or more in each of the course assessments. A link to your Diploma certificate will then appear under the My Certificates heading of your My Account page.

Learning Outcomes

Learning outcomes - Understanding of considerations of building a company; - Examine what traits motivate an person to becoming an entrepreneur; - Understand the requirements of a team of people to drive progress; - What a business model can achieve in the case of a Media company.


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Module Title
Module 1: Developing a Business Model for a Digital Media Company
Module 2: Business Model for Media Company Assessment

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Background  
Course Rating (By Learners)
Course Title Developing a Business Model for a Digital Media Company
Course # 440
Course Publisher Stanford
Course Category 9
Content Origin
Course Description  Developing a successful business model is something that takes skill and considerable business acumen and cannot be achieved overnight. Entrepreneurs have to take into account resources, onsite expertise, and importantly, drive and diligence of both management and employees. In this free online business course, you will get an insight into the business model used in SlideShare, a digital media company based in Silicon Valley. Jonathan Boutelle and Rashmi Sinha from SlideShare discuss the learning curve that was needed in order for them to implement their strategies and achieve their goals so that their business model became a success. They also discuss how they managed the business growth process as well as the execution of their tasks. You will learn from these successful entrepreneurs about their experiences, what they learned about creating their business model, and how they dealt with the steep learning curve presented to them. This course will be of great interest to business professionals and budding entrepreneurs looking for advice and guidance on the strategies and goals needed to create a successful business.
License  This course is available from Stanford OpenCourseWare through the following Creative Commons licence:
Creative Commons License
Release Date 01 June 2012
   
Content  
Course Duration (Avg Learner) 1-2 Hours
Video/Audio High
Audio Only High
Animation None
Assessments Yes
 
Education Level
Age appropriateness 18+ Years
Minimum Grade/Class Level Higher High Secondary School
 
Validation Level 5
ALISON Testing Yes
Certification Availability
PDF Download Yes
Parchment Yes
Framed Certification Yes
   
Merchandise Availability
Marketing Information
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Course Forum  View

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  • Tiffany Ann Reyes Philippines Its very informative! 2014-12-08 13:12:39
  • Susheela Shravan Namburi India The course was good, if different types of digital media company could have come , on the panel..it would have been more informative 2014-08-24 20:08:32
  • Wesseh A Peters Liberia It was a great exprience 2014-08-20 05:08:14
  • Andrew Archibald Australia Great topic and what a company! 2014-06-25 19:06:08
  • Alimamy Kamara Sierra Leone Course Module: Module 2: Business Model for Media Company AssessmentCourse Topic: Developing a Business Model AssessmentComment: I love this cours 2013-05-28 17:05:38
  • Alimamy Kamara Sierra Leone Course Module: Module 2: Business Model for Media Company AssessmentCourse Topic: Developing a Business Model AssessmentComment: i love this course 2013-05-27 23:05:04
  • Alimamy Kamara Sierra Leone Course Module: Module 2: Business Model for Media Company AssessmentCourse Topic: Developing a Business Model AssessmentComment: i love it 2013-05-27 23:05:03
  • Landile Mgoduka South Africa Course Module: Module 2: Business Model for Media Company Assessment
    Course Topic: Developing a Business Model Assessment
    Comment: Very interesting. However, could not enter one of the option choices to complete assessment. 2012-07-25 14:07:01
  • Mehdi Aziz Sidi Boumedine Algeria Course Module: Module 1: Developing a Business Model for a Digital Media Company
    Course Topic: Business Model for a Media Company
    Comment: Hi, Interrested to know what is this event, and when it took place. It's very important to situate the business & economic context. 2012-06-11 09:06:32
  • Dimitris Lioris Greece Course Module: Module 2: Business Model for Media Company Assessment
    Course Topic: Developing a Business Model Assessment
    Comment: The multiple choice question "what is very important whilst starting a company", does not work I give my answer and still it gives me an "Invalid answer" box 2012-06-05 11:06:11
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Free, Online Developing a Business Model for a Digital Media Company Course.